• MBLL Partners
  • Manitoba Liquor & Lotteries
  • Liquor, Gaming and Cannabis Authority of Manitoba
  • Liquor, Gaming and Cannabis Control Act
  • Entrepreneurship Manitoba
  • Learning
      • What is?
      • All About Beer
      • All About Distilling
      • Training & Courses
      • The Manitoba Market
  • Getting Started
      • Starting a Business
      • The Paperwork
  • Selling the Goods
      • Product Listing & Pricing
      • Bottling & Labelling
      • Distribution Channels
      • Marketing & Promotion
  • Resources
      • Links
      • Contact Us
close× Call Us 1
close×

Search form

  • Home
  • Selling the Goods
  • Product Listing & Pricing

Product Listing & Pricing

Product Listing & Pricing

In order to retail your craft product in Manitoba, either through a liquor retailer or an on-premises location (such as bars and restaurants), the product must first be listed with Manitoba Liquor & Lotteries.

Reviews are held on a regular basis to consider new products for listing.

ABOUT MARKUPS AND MINIMUM PRICING

Mark-ups are calculated on a percentage basis of the landed cost of a particular alcohol product with the percentage calculated depending on the product category. These markups are collected by Manitoba Liquor & Lotteries on the sale of all beverage alcohol products and are part of Liquor & Lotteries’ revenue that goes back to the province for the funding of government priority programs.

In Manitoba, there are minimum pricing policies in effect for both single serve beer products of less than one litre as well as on all packaged beer. 

Manitoba Liquor & Lotteries has markup reliefs for micro-brewers, micro-distillers and cottage wineries based on world-wide production levels. For further information on micro manufacturing pricing structure, contact Manager, Supply Chain Administration at (204) 957-2500, ext. 2840.

Manitoba Liquor & Lotteries Pricing Policies

Manitoba Liquor & Lotteries Pricing Policies

For information about Manitoba Liquor & Lotteries pricing policies, please check out the Pricing Information Manual, located under the section "Liquor Agents & Suppliers."

  • Contact Us
  • About this site
  • Privacy notice
  • Accessibility
Beer Bottling Brew Business Plan Data Definitions Distill Distribution Education Excise Getting Started Infographic Ingredients Internship Labelling Learning Licensing Liquor Gaming and Cannabis Authority of Manitoba (LGCA) Manitoba Liquor & Lotteries Manitoba Liquor Mart Market information Markups Paperwork Permits Production Product Listing Product Pricing Promotion Regulations Research Sales Spirits Statistics Supporting Manitoba's Craft Brewing Industry Strategy Taxes Terms Wine Zoning

 

Copyright © 2018 Manitoba Liquor and Lotteries Corporation